Episode 10

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Published on:

2nd Dec 2024

Mark McCrindle & Ashley Fell, McCrindle

Shaping 2050: The Rise of Generation Alpha

Join Laura Roberts, Managing Director of INVNT APAC for a fascinating conversation with Mark McCrindle and Ashley Fell of McCrindle about the rise of Generation Alpha. From their influence on brand experiences to the role they’ll play in the workforce, we unpack the key trends and ideas that will help us understand and connect with Generation Alpha, paving the way for brands and organisations to adapt in an ever-changing landscape. 

*Recorded Live at SXSW Sydney 2024*

More on SXSW Sydney & The Discovery Stage: https://invntapac.com/

Meet INVNT®: https://invnt.com/

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About the Podcast

On The Moon
INVNT® Presents: On The Moon
On a mission to put a brand on the moon, INVNT® brings you bold conversations with the visionaries rewriting the rules of storytelling, culture, and human connection. From game-changing experiences to ideas that defy cultural gravity, this is where challenger brands and trailblazers collide to shape the future—and make history.

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Jhonathan Mendez de Leon